SMS for Sales Outreach: How to Use SMS in Financial Services
Pipeline
SEPTEMBER 3, 2024
billion in 2026.” Consumers rely on SMS for: Incentives, offers, and deals (e.g., consumers don’t want to visit brand website/app for information) On the other hand, email is used to: Indoctrinate, segment, and win back clients CRM Educate, inform, and persuade clients with, for instance, meaningful content Offer incentives (e.g.,
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