Hubspot Sales

APRIL 6, 2023

B2B ecommerce strategies also differ greatly from B2C (business-to-consumer) ecommerce. In B2B, transactions involve two businesses, while in B2C, businesses sell directly to consumers. In this post, we highlight the top 10 for 2023: 1. Video Content Won't Be Just for B2C Brands Videos are everywhere.

Trends 121

Trends B2B B2C Social Media 121

Lead411

JUNE 22, 2023

15 Best Sales Lead Databases for 2023 In the digital age, the best sales lead databases have become indispensable tools for businesses aiming to drive sales and achieve growth. Provides detailed insights into prospects’ job titles, company affiliations, and connections. Provides advanced lead enrichment and prospecting tools.

Lead Rank 98

Lead Rank Lead Scoring Intent Data Marketing Qualified Lead 98

Zoominfo

JULY 14, 2023

A carefully crafted strategy not only helps businesses navigate the complex B2B landscape but also empowers them to connect with prospects, drive revenue growth, and foster long-term customer relationships. How Does a B2B Marketing Strategy Differ from a B2C Marketing Strategy? What is B2B Marketing?

Paid Content 130

Paid Content Report B2B Top of Funnel 130

Zoominfo

OCTOBER 5, 2021

Yes, open rate has been a long-touted measure for email marketing campaigns, but it’s also a flawed statistic, according to Kevin Hopkinson, deliverability manager at ZoomInfo. Instead, look at more reliable email-based metrics and focus on providing useful content to prospects. But don’t give up on email marketing campaigns just yet.

Marketing 100

Marketing Top of Funnel Campaigns Facebook 100

Nutshell

MARCH 17, 2023

Whether you’re crafting B2C or B2B welcome emails, you’ll want to keep some general considerations in mind to enhance your brand message and keep your readers interested in your offerings. Welcome email templates Welcome emails are an effective means of connecting with consumers transitioning from prospect to interested customer.

Customer 154

Customer Discount Incentives Incentive 154

LinkedFusion

AUGUST 23, 2023

We’re about to take a deep dive into the process that turns curious prospects into a purchasing customer. From identifying qualified leads, mastering the art of lead management, conquering the LinkedIn lead generation maze, to nurturing those valuable prospects – we will discuss everything in the blog below. Let’s roll!

Demand Generation Agencies 52

Demand Generation Agencies Lead Generation Outsourcing Services Lead Rank 52

Pipeliner

DECEMBER 17, 2024

And its only getting bigger: The Influencer Marketing Benchmark Report 2023 predicted it would grow by another 29% to $21.1 billion in 2023. While traditional media can reach older audiences and provide wider fame, a well-designed campaign doesnt have to be either/or. The market itself was estimated at $16.4 Why such a boom?

Influencer 52

Influencer Scale Cost Per Click How To 52