Remove 2021 Remove Demand Generation Remove Incentives
article thumbnail

How Small Gifts Can Create Big Marketing Wins

Zoominfo

At ZoomInfo, we use gift-giving with our customers no matter where they are in the demand generation funnel. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo.

article thumbnail

Price’s Law and It’s Impact on Hiring and Retaining Talent

Sales Hacker

While not widely discussed, some revenue leaders are creating programs that formalize incentives to support the retention of these key people. is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6 Programming the retention of key people The mission: find and retain your key people.

Hiring 120