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On an average morning in early 2020, sales reps left their team huddles pumped up on yesterday’s success stories and a few cups of dark roast, ready to start dialing for the day. They had a system of tried-and-true tactics for making sales calls and historical data that supported what worked best. Then the COVID-19 pandemic hit.
It’s been years in the making, but it should be out by January 2020. I hope it speaks to business owners who have a complex B2B sale and are stuck, or who want tremendous growth to build a strong sales organization to hit their goals. Senior Director, DemandGeneration at Unitrends. Sales Expert and Coach.
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