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The Worst Sales Call of 2013

SBI Growth

In 2013 our consultants attended 463 live sales calls. We’d been hired by the client to implement true Social Prospecting. Social Prospecting gets sales reps net new sales appointments inside their dream prospects. Download the SBI Social Prospecting Implementation Comparison Guide here. asked the prospect.

Hiring 288
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Persona Ecosystem – High Impact Exercise to Dial-in your 2013 Marketing Plan

SBI Growth

Dive in head first to enhance your 2013 Marketing Plan. Sales leaders if you want more leads in 2013, forward this blog post to your peer in marketing.). In marketing, a Persona Ecosystem is the environment of interactions that a prospect lives within. Insight into the sources influencing the prospect.

Exercises 310
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How the Big Deal Review Will Rescue 2013

SBI Growth

If you missed Q1, you need a monster Q2 to save 2013. We perform dozens each quarter directly with the prospects. This offer expires on April 30 th , 2013. 41% of b2b sales organizations missed the Q1 revenue target. Historically, 90% of companies who miss the first half, miss the year. A Special Offer for SBI Blog Subscribers.

Scale 317
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Sales Ops Resolution: Build Market-Focused Territories in 2013

SBI Growth

Make a New Year’s resolution to build territories that are market-centric in 2013. Today’s post explores designing sales territories based on your customers and prospects. More importantly, did you design your territories based on your customers and prospects? Where are the prospects that look most like your Ideal Customer?

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Operationalize Personas to Meet Your 2013 Goals

SBI Growth

Do you want to increase sales and meet your 2013 goals? Sales reps find comfort with the persona when they don’t know what to expect from the prospect. How are you packaging your message to the prospect? Hey, Sales Operations leaders. Unfortunately, many of these projects have failed to live up to their hype. Follow @The_Meeks.

Meeting 288
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Direct Content Marketing is Born – Prepare for 2013

SBI Growth

The biggest impact to acquiring new customers in 2013 will be Direct Content Marketing. It’s about providing valuable content that prospects seek to solve a problem. Only focusing on acquiring a prospect early is too limited. It's written to a prospect in the evaluation stage. Direct Content Marketing is born.