article thumbnail

CMO: Is Your 2014 Marketing Plan Obsolete?

SBI Growth

The average tenure of CMO’s has doubled since 2006. In this post we’ll focus on the B2B Demand Generation (DG) plan. Download the 2014 B2B Demand Generation Planning template here to get started. Download the 2014 B2B Demand Generation Planning template here to get started. It’s now up to 45 months.

article thumbnail

Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

I’ve been involved in sales enablement and lead generation since the term was just getting popularized in the B2B tech sector around 2006. And more than ten years later, the definition of what sales enablement actually is has yet to be nailed down.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Ultimate Guide to Sales Strategy

Hubspot Sales

Demand Generation. Founded in 2006, HubSpot has since grown to over 56,500 customers in over 100 countries and over $510 million in annual revenue. Sales Strategy Examples from Successful Sales Teams. With an IPO in 2014, HubSpot is now valued at over $6.5 billion.

article thumbnail

3 Key Benefits of Using Webforms for Your Business

Act!

Experience with Link2forms+ Link2forms+ is your new secret weapon in the ongoing effort to drive demand generation while building better connections with your customers and establishing operational efficiencies within your business. Ready to try forms for your own quote requests, surveys, and newsletter signups?

Benefit 52
article thumbnail

Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. What can sales teams expect for the rest of 2006? billion in 2006, up 8% from 2005.

article thumbnail

Why Choose You?

Klozers

Few would disagree that 2, 3, 4, or 5 compelling Competitive Advantages are core to every business and the stronger and more compelling these advantages, the easier sales become, at least with the right Demand Generation strategies. The post Why Choose You? appeared first on Klozers.

article thumbnail

The End of Marketing as We Know It: Overcoming Buyer Challenges with Interactive Smart Content

The ROI Guy

email pitches per week, up 32 percent from 2006 according to sales and marketing research firm SiriusDecisions. These new channels have made it easier than ever for marketers to reach out to prospects, and marketers are certainly taking advantage of the available efficiency. For example, the typical B2B prospect receives an average of 20.3

Buyer 53