Demand Generation Education Insurance Tools 
The Pipeline
OCTOBER 31, 2011
One way would be to adopt a practice that is usually embraced by certain industries, that is Continuing Education. For instance, insurance agents (I know they are advisors now), they like real estate agents, are required to have a certain amount of CE credits to maintain their licence. Demand Generation. Sales Tool.
Sales Hacker
MARCH 2, 2020
The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers’ expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth. It is a classic book you’ll reference throughout your career.
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