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For Return Path Users, Now’s the Time to Check Out Everest

Appbuddy

If so, we have some great news: for your email deliverability and inbox placement reporting needs, there’s no better time than now to plan your move to Everest. Recently, Salesforce Marketing Cloud notified its clients that as of May 1, 2021, the Return Path platform would no longer be available for sale or renewal through Salesforce.

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For Return Path Users, Now’s the Time to Check Out Everest

Appbuddy

If so, we have some great news: for your email deliverability and inbox placement reporting needs, there’s no better time than now to plan your move to Everest. Recently, Salesforce Marketing Cloud notified its clients that as of May 1, 2021, the Return Path platform would no longer be available for sale or renewal through Salesforce.

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5 Selling Lessons From the Saddle

SBI

I was with another 700 people, ready to cover 980 miles, a lot of hills (like cycling up Everest twice), and camping every night for 9 days. On reflection there are some similarities too with B2B sales professionals. In sales there is debate about the value of training and coaching. Sales is tough too. Focus on your goal.

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Email Tips to Prepare for a Record-Breaking Peak Sales Season

Appbuddy

Brands rely heavily on the email channel to drive customer engagement and sales revenue during this peak period. . Let’s look at steps email marketers can take now to ensure a record-breaking peak sales season. . During peak sales season, many senders increase send volume and frequency, often dramatically and suddenly.

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The Beginner’s Guide to Domain Use in Email Marketing

Appbuddy

“Validity.com” is the domain for the address “ sales@validity.com ”. . Looking at this web address, we know “everest” is a subdomain of the parent domain “validity.com.” Cousin domains, especially if used for one-off mailings, can look like phishing campaigns. Take, for example, “everest.validity.com.”

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Apple MPP: Squeezing Until the Engagement Pips Squeak!

Appbuddy

MPP is taking root quickly, jeopardizing sender reputations and deliverability just when companies can least afford it—the business-critical peak sales season. As peak sales season approaches, this trend seems likely to continue—and amplify. We’re seeing ominous early indicators that senders’ concerns were justified.

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Maximizing Profits: How to Capitalize on Ecommerce Growth

LeadFuze

This article will guide you through innovative strategies that boost sales by personalizing customer experiences and streamlining your supply chain. How can e-commerce increase sales? As online shopping becomes more ingrained in our daily lives, understanding how to harness this e-commerce opportunity can make a significant difference.