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The Ultimate Guide to Creating Cold Emails That Convert From Sending Over 1 Billion Emails

Sales Hacker

I’m giving it to you today for free because I want to make sure you walk away from this article with huge value. One of the first people I studied in direct response sales was Eugene Schwartz. He’d been in direct response since the 50s, and he’d sold an estimated 4 BILLION dollars worth of books by the time he died in 1995.