Sat.Nov 20, 2021 - Fri.Nov 26, 2021

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Four Risks Growth Leaders Must Consider for 2022, Part Three: CX Initiatives That Are No More Than Lip Service

SBI Growth

Most commercial leaders agree that customer experience is important; we found the same: 67% of all companies surveyed are planning a significant CX initiative for 2022. (That number jumps to 85% of high performing companies). Furthermore, most leaders share that they’ve documented a CX strategy and/or aligned on goals with their leadership teams. When it comes to execution, however, high-growth companies are nearly four times more likely than typical performers to have a significant CX initiativ

Retention 292
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Turn Data Collection Into Lead Generation

Sales and Marketing Management

Getting leads isn't enough. You must be able to amass reliable data that’s unique to your organization and translate it all into actionable intel that will close deals. The post Turn Data Collection Into Lead Generation appeared first on Sales & Marketing Management.

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The Next Thing to Upend Sales? The Great Reshuffle

Crunchbase

This article is part of the Crunchbase Community Contributor Series. The author is an expert in their field and a Crunchbase user. We are honored to feature and promote their contribution on the Crunchbase blog. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc.

Hiring 96
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Salesenomics - Many Sales Organizations Are Stuck in the 1980's

Understanding the Sales Force

Today is moving day for Objective Management Group. When we first toured our new space, John Pattison , OMG's COO said, "It looks like something the 1980's barfed up!" I'm happy to report that thanks to big-time help from PENTA Marketing CEO Deborah Penta , our new space is bright, cheery, modern, energetic, open and functional! Thinking about the 80's got me thinking.

Groups 344
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Yes – Fries Do Go With That Year-End

The Pipeline

By Tibor Shanto. This week’s post is short and sweet, think sweet potato fries. It’s a short week, leading to a short time to the end of the sales year, so I thought I would make this short and to the point. But, before you watch the video below, you might want to put George Clinton on in the background, specifically “ Do Fries Go With That Shake?

Video 334

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6 Traps that Catch New Sales Managers

Sales and Marketing Management

The skill sets and mind-sets that create great salespeople often don’t translate well to supervisory roles. The post 6 Traps that Catch New Sales Managers appeared first on Sales & Marketing Management.

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Increase Sales by Earning First Call Status

Anthony Cole Training

Every salesperson wants to win now and increase sales. But what are the chances that you will actually reach your prospect when they have a problem they want to fix?

Sales 275
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Bernadette McClelland

Working in a highly competitive, smash your numbers, ‘get the deal at any cost, KPI driven’ sales environment and not being driven by money made me feel there was something amiss with my motivation levels because I didn’t seem to think the same way as my colleagues – or so I thought! Little did I know back then that money is one of the lowest motivating factors of all.

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The Monday Morning Breakfast For Champions Podcast – Episode 49 – Mark Roberts

The Pipeline

Subscribe today , and take the Breakfast on the go! Mark Roberts is a senior-level sales and marketing leader with over 35 years’ experience driving profitable sales growth in market-leading organizations. He has done so at companies like Timken, Vantage Mobility, Gardner Denver, Mobility Works, and Frito-Lay. Mark is an author, public speaker, sales consultant sales trainer, and sales coach.

Lead Rank 173
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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Early Black Friday Sale!

Mr. Inside Sales

Want to save money on something that will make you money? Invest in yourself and grab a copy of the best-selling audio program: “Double Your Income Selling Over the Phone.”. Click Here to read about the program. Click this special link to make a purchase. You will get instant techniques, scripts, and proven ways to overcome everything that is frustrating you now.

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How To Create The Perfect Pitch Deck

Predictable Revenue

If you’re not telling a compelling story, then you’re losing your audience before you’ve even started. Numbers and other data will make your audience believe but stories will make them engaged listeners. Learn how to create the perfect sales pitch deck! The post How To Create The Perfect Pitch Deck appeared first on Predictable Revenue.

How To 149
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#FridayWrapUp [VIDEO] – Is The Tail Wagging The Dog?

Bernadette McClelland

A vlog for Aspiring Sales Leaders and Sales Managers to help the business connect and convert more opportunities in this Connection Economy. The post #FridayWrapUp [VIDEO] – Is The Tail Wagging The Dog? appeared first on Bernadette McClelland.

Video 195
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The Importance of Social Media Marketing for SEO

SocialSellinator

If you are trying to increase the search engine visibility of your website, you must use social media marketing. Social networking sites provide a personal touch to websites, which is why most users will go directly to these profiles. The ability to share information with a global audience is an added bonus. In addition, social media allows you to reach a wider audience and increase your sales.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How to take sales coaches from good to great with sales process

Membrain

Nate Tutas is a former United States Marine Corpsman turned sales consultant, and we’re lucky to have him on our sales team at Membrain. He recently starred in an episode of the Sales and Cigars podcast, talking about how sales process can transform sales managers into great coaches. Here are the key takeaways from that appearance.

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Our Selling Process Can Help Our Customers Buy

Partners in Excellence

From my earliest days as a salesperson, I’ve been taught the “sales process,” and have tried to execute that process as effectively as possible. It’s always a structured approach to engaging the customer, working with them to make a buying decision. The process has always reminded me of critical things I should be considering, to maximize my impact in working with the customer.

Customer 131
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Bernadette McClelland

It was the mid 80’s and back in the day where our diaries were bound in A5 black leather and imprinted in silver writing in the lower right-hand corner of that embossed cover were the words ‘Rank Xerox’ This mini ring-binder was filled with double facing, customised pages, eagerly waiting for each salesperson to write out their daily activities before tallying the numbers and submitting the weeks activities at our Friday afternoon sales meeting.

Scale 170
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How to Align Your Social Media Marketing and SEO Strategies

SocialSellinator

Social media marketing is a key component of search engine optimization. With the right social media marketing strategy, you can rank higher in search engines and get more traffic to your website. In this blog post, we will look at why social media marketing is important for search engine optimization and how it can help generate more revenue for your business!

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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

The past three years have forever changed the retail landscape. Companies of all sizes were forced to welcome change with open arms and surrender to total flexibility in order to be agile in the ever-evolving economic environment. In 2023, we are navigating inflation and its impact on consumer spending, various lasting side effects from the pandemic, and a looming recession in the back half of the year.

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Discount Pricing: Its Strategies & Practical Examples

Hubspot Sales

Discount pricing is borderline omnipresent. We've all seen retail outlets offering sale prices or "buy one, get one free deals" — and for good reason. When done right, the method can drum up quick interest in your business, foster customer loyalty, and pay off in spades. But there's no guarantee that leveraging it will be effective. These kinds of strategies work better for certain businesses than they do for others — and you run the risk of undermining your company's reputation and losing out o

Discount 126
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Buzzword Bingo, Sales Edition

Partners in Excellence

Some years ago, partly to overcome the boredom of PowerPoint pitches, Buzzword Bingo was developed. Whether at a conference listening to speakers wax on about how fantastic their technology and companies were, investor meetings, sales pitches, people played this game. It came from the endless buzzwords that presenters injected into their presentations to feign credibility.

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#FridayWrapUp – Forecasting. Values. Mattering.

Bernadette McClelland

The post #FridayWrapUp – Forecasting. Values. Mattering. appeared first on Bernadette McClelland.

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Intangible Benefits Aren’t

Engage Selling

As a sales coach and trainer, I talk a lot about why you must make value-based selling the focus of your work. Your ability to master this skill determines whether you’ll consistently be successful in today’s marketplace—yes, that much is … Read More » The post Intangible Benefits Aren’t first appeared on The Sales Leader.

Benefit 121
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Monitor competitor technology

Zoominfo

Scenario If you’re a technology vendor, a way to identify good-fit target prospects is to know which accounts are buying from your competitors. Instead of viewing the prospect as a lost cause, use their buying patterns as an indication that they are worth pursuing over the long run. You can use the insight about their purchases as a way to angle your pitch to convey the unique value that your product offers and, more importantly, what the competition is lacking.

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Is The Future Of Selling PLG?

Partners in Excellence

I read a lot of commentary from “experts” about PLG–Product Led Growth. Apparently, much of the “future of sales,” will be driven by PLG initiatives. I get why sales people revel in this. It leaves all the heavy lifting of “buying” to the customer. PLG is great for sales. We don’t waste our time inciting people to change, to consider doing things differently.

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Active Listening Activities Guaranteed to Improve Sales Performance

Shari Levitin

A few years back, a friend shared that he had met the greatest salesperson in the world! “Wow,” I exclaimed. “How do you know?”. “He told me so.”. “What did he tell you?” I prodded. “That he hit the President’s Club more times than anyone in history.”. “Yes, but, how do you know he’s the greatest salesman in the world?” I asked. “He showed me his trophies and then described in detail all of his techniques.

Guarantee 118
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Use MindMaps to Layout Your Plans for Year Ahead

Fill the Funnel

The holiday season is a terrific time to be thinking about your plans for the year ahead. Get it all out on paper or screen, and layout your strategy to hit the ground running in the new year. One of the most effective ways to do this is by using MindMaps. It can be a […]. The post Use MindMaps to Layout Your Plans for Year Ahead appeared first on Fill the Funnel.

Funnel 118
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Solving the Biggest Tech Challenges in RevOps

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

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Preserving Financial Services Knowledge During the Great Resignation

Allego

Does your financial services firm have a succession plan? Many firms are on the brink of losing senior advisors to retirement during the “Great Resignation.” In the third quarter of 2020, nearly 30 million Baby Boomers left the job market and retired, according to the Pew Research Center. This trend means the potential loss of long-held expertise and customer relationships that have taken years to foster.

Harvest 118
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The Ultimate Revenue Intelligence Value Estimation Calculator

Aviso

It has become increasingly difficult for B2B buyers of sales and revenue technologies to justify and make a new business purchase in today’s business environment. Sales reps have too many tools. Finance leaders are looking for ways to cut costs and consolidate vendors to get more done for less money. B2B purchasing committees face multiple […].

Revenue 117
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The 3-Point Framework To Overcome Cold Call Objections

Gong.io

Who is this? What company are you calling from? Why are you calling me? No, thanks. . Not interested. Sorry, I’m too busy. Can you just email me some info? We already have something in place. Yeah, we don’t have a budget for this sort of thing. Objections. Objections. Objections. Cold call objections are par for the course for outbound sales reps.