Unscalable: How to Build Relationships at Scale
Anthony Iannarino
OCTOBER 13, 2019
The application of technology to, well, everything, is driven by the idea of speed, scale, and predictability. Scaling the Unscalable. The first is super-transactional, where scale means eliminating friction, including price. There are three variables necessary to scale the unscalable: Trust, Value, and Caring.
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