article thumbnail

Demystifying Buyer Intent Data: 3 Tiers of Actionable Insights

Zoominfo

There are many types of intent data, and an array of providers. Here’s a breakdown of the key types of intent, and an in-depth exploration of what makes ZoomInfo the top-rated buyer intent provider on G2 , the largest peer-review business software platform in the world. How Do I Know Which Intent Data is Trustworthy?

article thumbnail

5 Ways to Use Buyer Intent Data Tools to Drive Sales

Zoominfo

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. Buyer Intent Data Sources.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Ways to Use Buyer Intent Data Tools to Drive Sales

Zoominfo

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. This could be you!)

article thumbnail

How to Read Your Audience and Structure Your Multi-Channel Marketing Accordingly

Sales and Marketing Management

That is why it is crucial to know your audience when you’re structuring your multi-channel marketing. Understanding their motivations is paramount in designing an effective multi-channel marketing strategy. Buyer Intent Beats Buyer Identity. Create Personalized Experiences across all Channels.

Channels 174
article thumbnail

Data, Alignment, and Automation: How to Scale Your ABM Strategy

Zoominfo

You might start creating ABM campaigns with simple personalization, such as using the contact’s first name across channels or sending new content that specifically speaks to a challenge they’re facing. Decide which channels to prioritize and how you will track the effectiveness of those campaigns.

article thumbnail

Top 5 Sales Growth Hacks for 2024

Lead411

Understanding Buyer Intent Data: The Foundation of Modern Sales Strategy in 2024 In today’s hyper-connected world, understanding buyer intent has become synonymous with unlocking sales success. Amidst this backdrop, we’ll explore the top sales growth hacks for 2024.

article thumbnail

Lead Conversion: How Do You Stack Up?

Zoominfo

Let’s break down the various channels for finding prospects and look at how effective each is at converting leads to opportunities, and ultimately, to customers. Use our chatbot buyer’s guide to find the chatbot that’ll work best for your company. Use our chatbot buyer’s guide to find the chatbot that’ll work best for your company.